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IBM P8010-096 Exam Syllabus Topics:

IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:

1. In Unica Campaign, where can a customer both assign an offer and output a list of contacts?

A) Snapshot process
B) Extract process
C) Profiles
D) Mail List or Call List process

2. When assigning offers to cells in Unica Campaign, which tab does a customer go to if the output file is sent directly to a mailing house, and the output file contains the contacts' names and addresses?

A) Personalization
B) Fulfillment
C) Parameters
D) Treatment

3. In a Unica Campaign flowchart, if a process box is grayed out, what does this mean?

A) Process has not been run.
B) Process is currently running.
C) Process is not fully configured.
D) Process ran and has an error.

4. What is a recommended part of the planning process for a customer in order to install Unica Campaign?

A) Hardware and software environment and Unica hardware sizing parameters.
B) Install Cognos
C) Create Campaigns
D) Configure the Unica Marketing platform parameters.

5. When offers are assigned in a Mail List or Call List process, what is automatically created by Unica Campaign?

A) Treatment instance
B) Cell ID
C) Campaign code
D) Offer ID

Solutions: