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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. How much historical data is immediately available when a managed FB account is added to Social Studio?

A) Thirty days
B) One week
C) One Year
D) Six Months

2. What is true about Einstein engagement frequency (EEF). Select 3

A) EEF uses only commercial send data not transactional
B) It uses last ISO days engagement data
C) Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue.
email fatigue.
D) The model uses data available only in your account

3. If an administrator put an email in a shared folder and did not set permissions, which business units would have full access to the email?

A) All business units will haveaccess
B) Onlythe business unit(s) immediately below the top level account will have access
C) Onlythe top level business unit will have access and permissions need be set here for sharing
D) Onlythe business unit where it was created will have access

4. What can be recommended in Einstein web recommendations: select 3 (Home, Product; Category, Cart, Conversion Pages)

A) banner
B) Product
C) Content

5. Which step must be completed before creating audiences with
Advertising Studio in order to send advertisements to Facebook,
Pinterest, Google or LinkedIn platforms?

A) No steps are required since it is already configured in your Marketing Cloud account.
B) First create and setup a business/advertising account with the audience platform
C) Have subscribers opt-in.
D) Call the platform hotline to ask for permission to send advertisements.

Solutions: